AFP's Standard is Our Standard

GiftWorks: Nonprofit Fundraising Software

October 18, 2007

Hey, maybe actually, it is below our standard!

I'm referring to the article titled "New Ethics Code Governs Businesses that Serve Fund Raisers" published today on the News Updates website of The Chronicle of Philianthropy. Authored by Holly Hall, this article cites the action of the Association of Fundraising Professionals (AFP) to create these "new" ethical standards and invite businesses to pay to attest they meet those standards. They do this by now offering to allow these businesses (including us for GiftWorks fundraising software) to become AFP members so we can display their "Executive Circle" logo.

I'm still trying to understand the logic of being charged to be labeled ethical but I certainly appreciate the need in the marketplace. Fundraisers, often so pressed for time and dollars, can give due diligence short-shrift. Lamentable but true. Then, of course, no field is free of shysters either.

In any case, I'll hold our Mission Research standards of ethics and demonstrated behavior, up to anyone. Everyone here "gets it". And we didn't need AFP to get there. Now about that AFP membership fee....

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About GiftWorks

GiftWorks is fundraising software and so much more. It’s also a community of nonprofit experts and peers who help you make the most of your fundraising efforts.

GiftWorks helps you manage and cultivate donors/prospective donors, run effective fundraising campaigns, build targeted lists, send custom mailings and create robust reports. You can add GiftWorks Volunteers, Events and/or Online Donations for even more functionality.

GiftWorks is quick to set up and easy to use, so you can generate polished reports for your board in a snap. Best of all, GiftWorks is priced right so your big investments are in your mission, not your infrastructure.

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About CEO Mary Pat Donnellon

Mary Pat Donnellon has been with Mission Research, the maker of GiftWorks, since its early days, working in every area of the company before becoming CEO in 2009. She now gets to do all the things she loves: leveraging great technology to help nonprofit organizations become better and stronger. Mission Research is a sustainable company; Mary Pat enjoys doing her part by walking or biking to work (most days!). She is also sustained by working with her talented colleagues at Mission Research and the company’s thousands of customers and partners.

Mary Pat volunteers in a variety of capacities, including as Vice President of the YWCA of Lancaster board. She lives in the city of Lancaster, Pa., with her husband and three children.

GiftWorks: Nonprofit Fundraising Software