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The Role of the Board in Fundraising

October 29, 2009

In our eNewsletter coming out today, we have an excellent article on the role of the Board of Directors in raising funds for your organization.  It's written by one of expert GiftWorks Consultant Partners: Pete Nixon of Apogee Consultants in Park City, Utah.  You won't want to miss it in your inbox!  Please let us know if you're not on our mailing list. 

It's typical for a board to want to "delegate" fund development to the Executive Director and/or Development Director and take on other matters.  But, really, this is part of the core board responsibility, and one that cannot be totally delegated to staff.

Ruthellen Rubin, CFRE, another expert GiftWorks Consultant Partner, writes about this topic (among many others) in her blog.  Here's an excellent article Ruthellen wrote on this topic that was published in Fundraising Success Magazine:  Success in Fundraising Starts with the Board of Directors

I have never been involved in a nonprofit organization that hasn't struggled with this issue in some way.  We'd love to hear your insight from a board or a staff perspective! 

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3 comments have been made so far. Wouldn't you like to join the conversation?

I am both a Giftworks consultant and a board member of a nonprofit. At our meeting last night I pointed out just this issue to both the other board members and also our ED. He was afraid we would just be putting more burden on staff. I said that fundraising was our responsibility.

I also think that having a product like Giftworks is essential.

John Oppenheim
said on Oct 30 at 4:16PM

The organization I was hired to direct, the Latino Community Association, had a successful fundraising board member (1 of 10) when I was hired. I made it very clear that that very fact was an attractant to me as I'd never worked with a board that was good at fundraising. We struggled to get other board members more involved. Then that board member resigned and, despite our best efforts to get others to connect with the donors she brought to our group, they did not follow through.

I have been amazed by the disparity between board members' passion for our mission, but absolute lack of responsibility with fundraising. Fear of rejection is what I boil it down to. Not easy to overcome. I've given up in the short-term and have become a grant-writing fool, but I don't see grants as a sustainable source of funding for us. I'm pushing for campaigns that increase individual donors, raise awareness of our work, and truly lead to broad community support. I share articles, books, and more, but I know they are mostly unread.

Not sure what it will take. We are seeking new board members, but none is a hired gun for fundraising.

Brad
said on Nov 4 at 4:13PM

Brad,
Thanks for sharing. I strongly suspect your challenges are more the norm than not. I am posting a few more articles on this timely topic.

Mary Pat

Mary Pat Donnellon
said on Nov 9 at 1:58PM

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About GiftWorks

GiftWorks is fundraising software and so much more. It’s also a community of nonprofit experts and peers who help you make the most of your fundraising efforts.

GiftWorks helps you manage and cultivate donors/prospective donors, run effective fundraising campaigns, build targeted lists, send custom mailings and create robust reports. You can add GiftWorks Volunteers, Events and/or Online Donations for even more functionality.

GiftWorks is quick to set up and easy to use, so you can generate polished reports for your board in a snap. Best of all, GiftWorks is priced right so your big investments are in your mission, not your infrastructure.

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About CEO Mary Pat Donnellon

Mary PatMary Pat Donnellon has been with Mission Research, the maker of GiftWorks, since its early days, working in every area of the company before becoming CEO in 2009. She now gets to do all the things she loves: leveraging great technology to help nonprofit organizations become better and stronger. Mission Research is a sustainable company; Mary Pat enjoys doing her part by walking or biking to work (most days!). She is also sustained by working with her talented colleagues at Mission Research and the company’s thousands of customers and partners.

Mary Pat volunteers in a variety of capacities, including as Vice President of the YWCA of Lancaster board. She lives in the city of Lancaster, Pa., with her husband and three children.

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